Validating demand is the first critical hurdle any entrepreneur faces when starting a venture. Why? Because you’re starting out with a guess, not an actual product or service. You’ll need to validate that guess before you start to build a product, seek outside investors, etc. But how should you do that for your unique venture?

This interactive roundtable will help you explore and create a way to hopefully answer the following questions:

• Who wants your product?
• Why do they want your product?
• What value does your product provide to your customers?

Please do the following pre-work before the workshop:

• Think about the above three questions and formulate experiments that you can perform to answer these questions.
• Come ready to share and discuss your experiments.
• If you have time, please view the following workshop record on Testing User Demand. (https://vimeo.com/569562580/12b9280fe1) It will help you understand the kind of experiments you should be running.