Storytelling is incredibly important in our noisy world. This workshop helps you take your idea, whether it’s early stage or more developed, and improve on delivering your message in a more captivating and compelling way. Understand your audience better and understand what helps draw them into your story. It’s about having a conversation, changing a mind, and gaining enough trust to turn someone into a customer or a supporter.
Who is this event for?
This event is primarily for any team in our venture programs (including Launch Lab X and Life Lab). This is also a great prep event for the upcoming President’s Innovation Challenge.
Peter Crosby is the VP of Corporate Marketing at Salsify and Executive Director of The Digital Shelf Institute. He possesses extensive executive-level marketing experience with global corporations, VC-funded high-technology startups and non-profit organizations. He is a proven leader in product and organizational messaging, social media and PR strategy, lead generation and nurturing.
Open to all current Venture Incubation Program participants.