Join Michael Fenn, PhD, and Tory Norris, MBA, as we discuss the when, why, and how around building partnerships and alliances with industry as a startup. We will discuss the different types of common deal structures and outcomes along the ‘collaboration continuum.’ We will also explore how to find partners who have the right strategic fit and purpose. We will touch on how to interact with potential partners, when to reach out, the different types of alliances, typical deal structures & terms, what to expect when negotiating and closing a deal, and developing an execution strategy.