Discover the roadmap of innovative thinking. Whether you want to create a start-up or transform an industry, this popular series will teach you how to define problems, identify customers and create real organizational value.
In this three workshop series, we’ll move through:
- Problem definition
- Market sizing & customer development
- Value proposition of your proposed product or service.
Whether you made Session I or not, Session II will be helpful to you. We’ll dive deep into why customer development is so important to increasing your chances of startup success.
All Harvard students from any Harvard school are welcome.