[Virtual] Tactical Talks: A Guide to Scaling Culture

The Founder Talks speaker series is hosted by Launch Lab X GEO and features remarkable Harvard alumni leaders with incredible entrepreneurial stories.

This session is open to anyone in the Harvard community — current students, alumni, staff/faculty, and affiliates.

What does “company culture” really mean? And how can leaders make sure their mission and workplace culture align? Find out here.

The CEO has the ability to foster and build an innovative culture and trust-based environment. Hear from Greg Marsh, former founder of OneFineStay, share his experiences and frameworks for building a mission-driven venture.

About the Speaker

Greg is (mostly) an entrepreneur. He recently started a new business still in stealth mode with the social mission to liberate citizens from billions in waste, dysfunction and corporate villainy.

Prior to this, and inspired by a trip to Pisa in 2009, Greg left leading venture capital firm Index Ventures to start OneFineStay, a pioneering luxury hospitality business that lets travelers enjoy hotel services in beautiful homes while the owners are out of town.

Having scaled to a team of over 700 across several international hubs, the company was acquired by AccorHotels in 2016 in a deal worth more than $250m. Following its acquisition Greg stepped down as CEO and Chairman after seven years at the helm.

Previously, Greg worked on the technology investment team at Index Ventures, and headed product at logistics marketplace start-up GF-X.

When not starting companies, Greg does some teaching. In 2017, he joined the faculty at Harvard Business School as a Senior Lecturer affiliated with the Entrepreneurial Management Unit where he taught the first year MBA course on entrepreneurship. He remains involved, and as an Executive Fellow will be teaching an Immersive Field Course for MBA students in London in 2021/2022. Greg is also a visiting professor and Honorary Practice Fellow at Imperial College Business School where he lectures on venture capital and valuation.

Greg was a co-author of the 2017 Taylor review of modern working practices, commissioned by the British Prime Minister.

Greg sits on several boards including Lyvly, a co-living business, and APCOA, Europe’s largest car park operator. In 2017, he was elected to the International Board of Amnesty International, where he sits on the Finance & Audit Committee and has also chaired the Remuneration Committee, strategy taskforce and global crisis group.

A Londoner by birth, Greg has an MA in philosophy from Christ’s College, Cambridge, and attended Harvard Business School on a Fulbright Scholarship where he earned his MBA with high distinction and was twice named Ford Scholar, graduating top of his class.