When Sara de Zarraga and Quinn Fitzgerald met at the Harvard Business School, they both shared a yearning to leverage business to improve the world. They also both had experienced sexual assault, and knew many other women who had as well.
With their company, Flare, they have developed a device to help people in danger notify others and protect themselves. Hidden as a piece of jewelry or other unassuming personal accessory, their device can keep people safe in a wide array of dangerous situations.
On a basic level, what they’re trying to do with Flare is to radically reinvent personal security. But more than that, they are trying to make people feel safer and prevent violence and sexual assault.
It is quite the noble cause.