Choosing a business model is one of the most consequential decisions that an early stage company can make. It defines how you will provide value for your customers while informing how you will sell, market, and position the product in your market. In this session, you will learn how to evaluate effective business models, test, and ultimately choose the best model for your company.

Speaker Name: Victor Santos

About the Speaker:

As a tech entrepreneur, Victor Santos’s focus is on FinTechs, financial services, and emerging markets. His previous experience ranges across mobile, AdTech and telecom. Victor is a UC Berkeley graduate and ex-Googler recognized as a Forbes 30 Under 30 Social Entrepreneur and MIT Technology Review 35 Under 35 Innovator in LATAM for creating AirFox’s banQi digital neo-bank aimed at enabling more affordable financial services to the underbanked Brazilians at the bottom of the pyramid. Ubiquitous and affordable access to financial services remains the most challenging problem in helping empower the underserved populations of the world. Victor’s mission is to be one of the disruptors around the world who are helping accelerate financial inclusion through innovative financial technologies. Airfox was recently acquired by ViaVarejo, one of Brazil’s largest retailers.