Are you interested in someday starting your own venture, but you don't know where to start? Do you have a particular problem that you're interested in solving or even an idea you think could become a company or organization? If so, the "Think like an Entrepreneur" series is designed with you in mind. In this three workshop series, we'll move through (1) problem definition, (2) market sizing & customer development, and (3) value proposition of your proposed product or service. While this is the second workshop in the series, you do not need to have attended the first workshop to benefit from this one!
This session will focus on defining and segmenting your market with a particular focus on your customer. Who is it? What do they need? How do you know? How do you figure it out? How do you continue to learn and ensure you are creating real value?
