Learn when AI can accelerate your PR efforts—and when it can get in the way.
AI tools can help founders move faster, but effective public relations still requires strategy, judgment, and authentic storytelling. In this hands-on workshop, you'll explore how AI agents can support common PR activities, from media research and opportunity identification to messaging development and outreach preparation.
Using the PRStack open-source toolkit, participants will learn practical ways to incorporate AI into their communications workflows while avoiding common pitfalls. Through demonstrations and guided exercises, you'll gain experience using AI-powered tools to streamline research, strengthen messaging, and uncover media opportunities for your startup, project, organization, or personal brand.
By the end of the session, you'll have a clearer understanding of where AI adds value in the PR process, where human insight remains essential, and how to build a more effective communications strategy using both.
ABOUT THE SPEAKER
If you can't make this event or want a refresher on related topics, browse our on-demand videos and blog posts featuring i-lab experts and advisors at innovationlabs.harvard.edu/on-demand
ACCESSIBILITY STATEMENT
The Harvard Innovation Labs welcomes attendees of all abilities to our events, both in person and online.
Requests for American Sign Language interpreters and/or CART providers should be made at least two weeks in advance, if possible. Please note that the University will make every effort to secure services, but that services are subject to availability.
If you would like to request accommodations or have questions about physical access, please contact i-lab@harvard.edu in advance of the event.
FUTURE COMMUNICATIONS
Please note: By registering, you agree to receive emails about this event and future communications from the Harvard Innovation Labs.
